In an industry that has been built on exclusivity, fashion has often than failed to represent inclusivity & diversity. But times are changing, it’s time for new conversations, the future of the fashion industry is looking much more diverse. Meet digital creator and advocate for inclusivity & diversity: Ryle Tuvierra ‘The Fierce Walker‘.
1. Can you give us a brief introduction about yourself?
My name is Ryle Tuvierra also known as The Fierce Walker. I am a Syrian-Lebanese/Filipino. I used to live in Dubai, the United Arab Emirates with my family for the last 6 years, and last March 2020 I decided to move here in Barcelona, Spain to start my new journey. I studied Art Direction in Central St. Martins in London, UK. I’m a digital creator and Social Media Specialist.
2. How did you start your journey as an influencer and why did you choose this career?
I started my brand The Fierce Walker 6 years ago in Dubai while working in a 24-hour convenient store; I was earning little and was not what i wanted for my future career that is why I decided to put up a blog to share my passion for fashion. I decided to create my blog to inspire others: even though you are not living your dream job yet or you are struggling with work at the moment you can change it and bring yourself to a place that will give you satisfaction and happiness. It is a blog to inspire others to fight for their passion and dreams.
3. Is this your full-time job at the moment?
Currently it is my part-time job. Before I moved to Barcelona I used to work for a creative design agency called MR.H as the social media marketing manager, handling different brands across the Middle East and working with British brands on their branding and social media strategies for the region.
4. Can you tell us more about the name ‘Fierce Walker’?
The Fierce Walker is my baby and brand. It is my alter ego and escape from reality. I use Fierce Walker to empower myself and others to strive harder, learn more, and evolve to become the better version of myself. I work with different brands to create content that will inspire others, creating visuals with storytelling allowing people to see brands beyond their image.
5. Can you give us an example of your daily routine as an influencer?
I don’t consider myself as an Influencer. I would like to consider myself a digital creator because that is my work and what i am passionate about. I wake up in the morning around 8:00 am, check my phone, meditate for 10 minutes, prepare my breakfast, and check my emails. Do a quick 45 minutes run on the treadmill, do my errands and go out with my friends or do my usual meetings with clients/ potential work and do a zoom meeting with my assistants in London, Paris, Milan, Dubai, and Tbilisi.
6. How do you plan your content?
I plan my content with my Fierce Walker Team, I always make sure that every shoot that we do aligns with the brand we are working with, we update the calendar mostly based on what is important or most of the time I follow my intuition. I do the whole curation and sequencing of every post. I make sure that every post is a standout on its own and it that it inspires others.
7. We noticed something you passionately advocate for: inclusivity & diversity. Can you tell us more about that?
Being a Trans activist and creator I want to work on championing inclusivity and diversity in the fashion industry on the international stage, showcasing the best work of trans creators, telling their stories, supporting my fellow people on the LGBTQ+ community and also inspiring others by showcasing their inspiring stories behind their image just like Fierce Walker.
8. What is your opinion about the social changes currently happening in the world? Such as the BLM movement
I think it’s about time to stand up for what is right, for the black and brown community. It’s about time to give credit to their work, expertise, strength, and beauty. Let’s make this happen by amplifying diversity on every campaign, ads, and news that will create a positive social impact.
9. Have you worked any important brands/people? Could you tell us about your favourite collaborations
I worked with Farfetch, BangOlufsen, Revolve, Puma, Mac Cosmetics, Saint Honore, Miriam Quevedo, Hermes, etc. but for me, I worked with them because they stand up with diversity and inclusivity which is the most important for me. My favourite collaborations so far will be Puma, Hermes, Farfetch, and Revolve because they are all international brands, and working with them being a Trans Asian/Arab speaks volumes on what they stand for.
10. What does the ideal future look like to you? In terms of what you advocate for such as diversity
I would like to have my own Fierce Walker Creative Design Agency, have a charity that will help young trans to have proper education, get connections, and let them have a society that accepts them for who they are. I also want that every workplace will accept a Trans and consider them as a woman in the workplace and treat them fairly.
Could you give one piece of advice to the reader about wanting to speak up more about topics they are passionate about?
Talk about it. Manifest things that you love. Share to your friends and family what you want to happen and work harder than anyone in the room to master your craft. Work on your strengths and weaknesses to give your work that unique approach that only you can do it.
And for those of you who are just starting off in this career.. The Fierce Walker has some advice for you:
Follow Ryle: @thefiercewalker