We are looking for a talented Head of Brand Marketing, expert in Digital, to join a well know fashion retailer based in Düsseldorf.
JOB RESPONSIBILITIES
– Craft strategies for REVIEW´s marketing teams, including Digital (social media), Advertising, Communications and Creative
– Prepare and manage monthly, quarterly and annual budgets for the Marketing department
– Set, monitor and report on team goals
– Design branding and positioning
– Ensure our brand message is strong and consistent across all channels and marketing efforts
– Analyze consumer behavior and determine customer personas
– Identify opportunities to reach new market segments and expand market share
– Craft quarterly and annual hiring plans
– Monitor competition (acquisitions, pricing changes and new products and features)
– Coordinate sales and marketing efforts to boost brand awareness
– Participate in the quarterly and annual planning of company objectives
THE IDEAL CANDIDATE
– At least 5 years’ experience in the Marketing field
– Ability to drive and motivate a team
– Good level of both English & German
– Passion for Fashion and strong interest in streetwear